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Increase Patient Loyalty & Practice Profits Workshop
It costs five times more to attract a new patient than to keep an existing one, yet only 18 percent of practices focus on existing patient retention. Learn the four fundamental marketing strategies every eye care professional needs to retain existing patients, generate new patients, increase revenue per patient, and frequency of visits.
We invite you to join us on Wednesday, January 29 for this half-day workshop. The event is open to Members & prospective Members and is free to attend. Breakfast is included.
What You’ll Learn:
- Generate New Patients
- Increase Capture Rate
- Improve Your Marketing
- Create Compelling Displays
- Manage & Evaluate Inventory
- Benchmark Using KPIs
Who Should Attend?
- Owners, Administrators, Managers
- Optometrists (3 COPE-PM)
- Spectacle Opticians (3 ABO)
- Contact Lens Technicians (3 NCLE)
- Paraoptometric Technicians (3 CPC)
We hope to see you there!